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A digital conference & business Pitch event for mom entrepreneurs produced by Total Mom Inc.

Presented by
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Illustrations by Helen Zou

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Connecting busy moms with credible experts & resources to grow & scale their business faster!

 Canada’s Total Mom Pitch is an annual initiative produced by Total Mom Inc that is empowering mom entrepreneurs and offers a forum for women-led business ideas to be highlighted and supported while receiving access to expert advice.  The mission is to support thousands of Canadian women to have the opportunity to own a business, to make an impact and feel supported. Join us for connections, master classes, workshops and panels and build your village rich in support!

Join us on April 19, 2021!

WHAT TO 

Expect

WELLNESS & FITNESS SESSIONS

BUSINESS WORKSHOPS

EXPERT PANELS

NETWORKING

FUNDING, GRANTS & INVESTORS

LOT’S OF PRIZES, SUPPORT

& GIVEAWAYS

THE

Speakers

Quigley

Officially Quigley & 

Soulcial Media

Founder & CEO

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Jyll Saskin Gales

Heirlume

CMO

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Jam Gamble

Slay the Mic Program

Speaking Coach + Founder

Amanda Evans

Mind Body Soul Miracles

Coach/Healer/Speaker

Tia Slightham

Parenting Solutions Inc

Parenting Coach

Ashley LeMieux

The Shine Project

Author, Founder, CEO

WHO IS THIS FOR?

If you’re a woman who is passionate, and ready to set yourself up for the success you deserve, this event is for you!

Canadian small business owners & moms
 

Business owners that are pivoting digitally to the online space
 

Founders that are looking for and need funding to scale their business
 

It’s for the working mom who wants to incorporate more wellness, self-development, and empowerment around her work lifestyle while making incredibly valuable connections with investors, coaches, organizations, lenders, marketing, and business experts.
 

For the mom that wants to hear from parenting and wellness experts to better align her goals for business with her current lifestyle circumstance and create a life that is working for her not against her.

THE

Schedule

Mark your calendars and join us during the daytime conference where you will be mentored by leading experts on exactly how and where you can get access to funding, how to successfully put your product into the market and building a team of talent to drive success. 

9:00 AM - 

9:30 AM EST

DOORS 

OPEN

THE DAYTIME

Schedule

Mark your calendars and join us during the daytime business conference where you will be mentored by leading experts on exactly how and where you can get access to funding, how to successfully put your product into the market and building a team of talent to drive success. 

9:00 AM - 

9:30 AM EST

DOORS 

OPEN

9:30 AM - 

9:45 AM EST

GUIDED

MEDITATION

TBA

ALL DAY

ACCESS

FIRESIDE

CHAT

WITH ASHLEY LEMIEUX

9:45 AM - 

10:00 AM EST

EXPERT

TALK

AMANDA EVANS, A SPOONFUL OF PLAY KEEPS THE STRESS AWAY!

10:00 AM - 

10:45 AM EST

WORKOUT

SESSION

KELSEY ROSE

FITNESS

10:45 AM - 

11:45 AM EST

MASTERCLASS

HINA KHAN, EARN MORE WORK LESS: BREAKING THE HUSTLE CULTURE

11:45 AM - 

12:15 PM EST

EXPERT

PANEL

BUILDING YOUR TEAM |

PEOPLE STRATEGY

11:45 AM - 

12:15 PM EST

EXPERT

PANEL

BRINGING A PRODUCT TO MARKET | A REALISTIC VIEW OF WHAT IT REALLY TAKES

12:15 PM - 

12:45 PM EST

WORKSHOP

WOMEN IN TECHNOLOGY WORKSHOP BY PROPEL 

12:15 PM - 

12:45 PM EST

MASTERCLASS

HOW TO MEASURE SUCCESS AND GROW YOUR BUSINESS PROFITABLY WITH DIGITAL MARKETING WITH JYLL SASKIN GALES FROM HEIRLUME

12:45 PM - 

1:15 PM EST

BREAK

1:15 PM - 

2:15 PM EST

EXPERT

PANEL

ACCESSING FUNDING | HOW TO ACCESS FUNDING FOR YOUR CANADIAN BUSINESS

2:15 PM - 

3:00 PM EST

MASTERCLASS

GETTING YOUR BUSINESS  'GRANTED' WITH 

STEPHANIE SANG FROM GET GRANTED

2:15 PM - 

2:45 PM EST

FIRESIDE CHAT 

WITH PAULEANNA REID, SR CONTRIBUTOR AT FORBES

ALL DAY REPLAY

FIRESIDE CHAT 

WITH QUIGLEY

3:00 PM - 

3:30 PM EST

MASTERCLASS

ACHIEVING GROWTH BY TELLING YOUR BRAND STORY BY GOOGLE

3:30 PM - 

4:00 PM EST

EXPERT

PANEL

DIVERSITY AND INCLUSION, THE ROLE IT PLAYS IN ENTREPRENERUSHIP 

ALL DAY REPLAY

WORKSHOP

IT COULD BE TIME TO "PIVOT" IF YOU HAVEN'T ALREADY WITH NIKI PAPAIOANNOU

3:30 PM - 

4:00 PM EST

WORKSHOP

THE GIRLFRIENDS GUIDE TO THE LEGAL SIDE OF RUNNING YOUR BUSINESS WITH ANDREA HENRY, CEO OF HENRY BUSINESS LAW

THE

Schedule

Mark your calendars and join us during the daytime conference where you will be mentored by leading experts on exactly how and where you can get access to funding, how to successfully put your product into the market and building a team of talent to drive success. 

9:00 AM - 

9:30 AM EST

DOORS 

OPEN

THE EVENING

Schedule

Catch the keynote speakers Hina Khan and Jam Gamble. Watch the TOP 5 pitch live at the Finale in front of the celebrity judges for a chance to win a $30,000 package for their business. Join us to win amazing door prizes, a trip to North Carolina and introduce your business in the Visa Canada’s Mix & Mingle room.

6:00 PM  

DOORS 

OPEN

REGISTER FOR PRIZES, VISA MIX & MINGLE, VENDOR MARKET, & MORE

7:00 PM - 

7:30 PM EST

KEYNOTE

There is No Cap: You Can Have it All with HINA KHAN

7:30 PM - 

7:38 PM EST

KEYNOTE

Speak up, Mama! with JAM GAMBLE

7:38 PM - 

8:00 PM EST

PITCH

KICK-OFF

OPENING REMARKS FROM THE HOUNRABLE MARY NG

8:00 PM - 

8:55 PM EST

LIVE PITCHES

TOP 5 PITCH LIVE

 INFRONT OF OUR CELEBRITY JUDGES

8:55 PM - 

9:05 PM EST

PRIZES &

GIVEAWAYS

NORTH CAROLINA TRIP ANNOUNCEMENT, DOOR PRIZES & MORE

9:05 PM - 

9:15 PM EST

RECOGNITION

AWARDS

ANNOUNCING RECOGNITION AWARD WINNERS + VEUVE CLICQUOT CHAMPAGNE

POP

9:15 PM - 

9:20 PM EST

WINNER

ANNOUNCEMENT

9:20 PM - 

9:30 PM EST

CLOSING REMARKS

9:30 PM - 

12:00 AM EST

LATE NIGHT SIP & SHOP + AFTERPARTY

SMALL BUSINESS VENDOR MARKET AND NETWORKING

THE DAYTIME

Schedule

Mark your calendars and join us during the daytime business conference where you will be mentored by leading experts on exactly how and where you can get access to funding, how to successfully put your product into the market and building a team of talent to drive success. 

9:00 AM - 

9:30 AM EST

DOORS 

OPEN

ALL DAY ( ALL ACCESS & VIP)

GUIDED

MEDITATION

TBA

ALL DAY ( ALL ACCESS & VIP)

FIRESIDE

CHAT

WITH ASHLEY LEMIEUX

ALL DAY ( ALL ACCESS & VIP)

EXPERT

TALK

AMANDA EVANS, A SPOONFUL OF PLAY KEEPS THE STRESS AWAY!

ALL DAY ( ALL ACCESS & VIP)

WORKOUT

SESSION

KELSEY ROSE

FITNESS

ALL DAY ( ALL ACCESS & VIP)

MASTERCLASS

HINA KHAN, EARN MORE WORK LESS: BREAKING THE HUSTLE CULTURE

ALL DAY ( ALL ACCESS & VIP)

EXPERT

PANEL

BUILDING YOUR TEAM |

PEOPLE STRATEGY

ALL DAY ( ALL ACCESS & VIP)

EXPERT

PANEL

BRINGING A PRODUCT TO MARKET | A REALISTIC VIEW OF WHAT IT REALLY TAKES

ALL DAY ( ALL ACCESS & VIP)

WORKSHOP

WOMEN IN TECHNOLOGY WORKSHOP BY PROPEL 

ALL DAY ( ALL ACCESS & VIP)

MASTERCLASS

HOW TO MEASURE SUCCESS AND GROW YOUR BUSINESS PROFITABLY WITH DIGITAL MARKETING WITH JYLL SASKIN GALES FROM HEIRLUME

ALL DAY ( ALL ACCESS & VIP)

Visa Entrepreneur Lounge

ALL DAY ( ALL ACCESS & VIP)

EXPERT

PANEL

ACCESSING FUNDING | HOW TO ACCESS FUNDING FOR YOUR CANADIAN BUSINESS

ALL DAY ( ALL ACCESS & VIP)

MASTERCLASS

GETTING YOUR BUSINESS  'GRANTED' WITH 

STEPHANIE SANG FROM GET GRANTED

ALL DAY ( ALL ACCESS & VIP)

FIRESIDE CHAT 

WITH PAULEANNA REID, SR CONTRIBUTOR AT FORBES

ALL DAY ( ALL ACCESS & VIP)

FIRESIDE CHAT 

WITH QUIGLEY

ALL DAY ( ALL ACCESS & VIP)

MASTERCLASS

ACHIEVING GROWTH BY TELLING YOUR BRAND STORY BY GOOGLE

ALL DAY ( ALL ACCESS & VIP)

EXPERT

PANEL

DIVERSITY AND INCLUSION, THE ROLE IT PLAYS IN ENTREPRENERUSHIP 

ALL DAY ( ALL ACCESS & VIP)

WORKSHOP

IT COULD BE TIME TO "PIVOT" IF YOU HAVEN'T ALREADY WITH NIKI PAPAIOANNOU

ALL DAY ( ALL ACCESS & VIP)

MASTERCLASS

DISCOVER THE “WHY” BEHIND YOUR CHILDS BEHAVIOUR (THE SECRET TO EASIER PARENTING) WITH TIA SLIGHTHAM

ALL DAY ( ALL ACCESS & VIP)

WORKSHOP

THE GIRLFRIENDS GUIDE TO THE LEGAL SIDE OF RUNNING YOUR BUSINESS WITH ANDREA HENRY, CEO OF HENRY BUSINESS LAW

SMALL BUSINESS MARKET

If you’re a Small Business Owner, you can be a part of Canada’s Total Mom Pitch Finale by securing your spot in the Small Business Vendor Market. Sell your products and services to Mom Entrepreneurs across Canada. You will be able to chat LIVE with attendees and answer their questions, add a video to your virtual expo booth so attendees know what your brand is all about. 

 

If you’re an attendee - you will get to shop the Small Business Vendor Market in the evening part of the Total Pitch Finale event - find your new favourite brands and services and shop to your heart’s content!

GROW

YOUR BUSINESS WITH US

THE

Top 5

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Stephanie Florio

Swob Inc

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Jenelle Peterson

Wildlife Adventures Ltd

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Julia Slanina

Treehouse Medical

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Janna Hattingh

Booby Food 

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Stefanie Loukes

Rabbittown Beverage 

THE

Panels

A Realistic View of What It Really Takes | 11:45-12:15pm EST

Jennifer Cooke

EDC,

Corporate Lead, Women in Trade

Jennifer Stephen

Repack Canada, President

Darlene Penner

Dancy Metal Products LTD, President

Cynthia Mason

Markably,

Founder & CEO

Julia Bao

BAO Laboratory, Founder 

People Strategy | 11:45-12:15pm EST

Laura Tolhoek

Essential HR,

CEO & HR Consultant 

Kayla Isabelle

StartUP Canada,

CEO

Cassandra Rose

Uprose HR,

Founder & CEO

Jackie Serviss

People Strategist & Executive Coach

How to access funding for your Canadian business | 1:15-2:15pm EST

Melanie Rupp

Women's Enterprise Centre

Director, Loans & Advisory Services

Cindy Guyon

RV Capital Inc, President

Allison Byers

Scroobious, Founder & CEO

Jill Earthy

Women's Enterprise Center, CEO

Trieste Reading

Front Funder 

Manager, Campaign Strategy

DIVERSITY AND INCLUSION

The role it plays in entrepreneurship | 3:30-4:00pm EST

Dr Wendy Cukier

WEKH,

Academic Director & Diversity Institute Founder

Leslie Ford

Moms Hierarchy of Needs,

Founder

Michelle Kwok

Flik,

Co-Founder & CEO

Jenny Jay

The Double Jay, Collective  

Founder